The portal offers The Company’s brokers entry to all of its advertising and public relations assets, in addition to direct entry to its advertising group.
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Boutique brokerage The Company introduced this week the launch of a brand new in-house advertising portal, designed to assist its brokers promote themselves and their properties on a world scale.
The portal offers The Company’s brokers entry to all of its advertising and public relations assets, in addition to direct entry to its advertising group, in accordance with the announcement.
The portal was conceptualized as a approach for brokers to remain abreast of happenings within the firm’s inventive and advertising divisions with the intention to create extra seamless operations.
“This isn’t simply concerning the inventive property, however the folks behind them; a spot the place enterprise, advertising and tech can come collectively in service to our brokers,” Wet Hake Austin, president of The Company mentioned in an announcement. “The portal was envisioned by our in-house advertising group, led by VP of Advertising and marketing Operations Nathan Rohrer, to make sure our brokers stay present on all the things taking place inside our inventive and public relations divisions.”
Within the portal, brokers can see their very own listings and request direct assist from the advertising group for positioning them. They’ll additionally discover inspiration for advertising methods and entry the inventive middle’s property and templates.
The portal features a advertising useful resource library which supplies entry to The Company’s full library of revealed supplies together with brochures, magazines and business stories, together with how-to’s and insights from the advertising group.
Moreover, the portal will embrace a information feed with updates from the advertising division, together with new property and data on upcoming occasions, in accordance with the announcement.
“This portal supplies one globally centralized platform and goes far past the standard advertising toolkit supplied by conventional residential brokerages,” mentioned Nathan Rohrer, VP of Advertising and marketing Operations for The Company. “We wish our brokers to have 24-hour entry to all the things they should promote themselves and their enterprise, backed by the worldwide model of The Company.”
E mail Ben Verde